James is an independent strategic design consultant on a mission to reduce the environmental impact of the internet. He has spent his 27-year career helping to … More about James ↬
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Paul is a leader in conversion rate optimisation and user experience design thinking. He has over 25 years experience working with clients such as Doctors … More about Paul ↬
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Vitaly Friedman loves beautiful content and doesn’t like to give in easily. When he is not writing, he’s most probably running front-end & UX … More about Vitaly ↬
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Matt has worked as a developer for over ten years. He started DebugBear with the goal of making web performance data easier to understand. DebugBear helps … More about Matt ↬
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Paul is a leader in conversion rate optimisation and user experience design thinking. He has over 25 years experience working with clients such as Doctors … More about Paul ↬
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YouTube is the second-largest search engine, where users spend roughly 50 minutes daily (and growing).
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In October 2025, ChatGPT had more than 800 million weekly users; yet, most analytics dashboards don’t even list it as a traffic source.
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